This week I’ve got a couple of new actions and some spring-y marketing templates. 🙂 First up are the actions. These were both requested from customers so a quick shout-out to you ladies for letting me know exactly what you need. It’s my pleasure to be able to help you become more efficient with your processing and workflow.
This Pro Photo Action Single 49 is called Blacker Blacks. If you ever use black seamless paper, you know how challenging it is to get the black to be really BLACK looking. This action will make it very simple to fix those situations.
This next one, Pro Photo Action Single 50, is called AMAZING COLOR POP and will pump up the saturation and intensity of colors in your images. There are 3 different adjustment layers with masks making it completely customizable for your unique photos.
Next up is a series of spring-y marketing template sets. As with many of my template sets, these are sold separately but are color coordinated so that you can create a cohesive campaign from start to finish that will set your studio apart from others.
First thing you’ll do is create a promotional piece to give to your clients. Try using this Spring/Easter Template Set. You can print it up if you want, but why not try going green and sending it by email, posting to your blog, and posting to your facebook page. 🙂 It can be just as effective at a fraction of the cost.
After your Spring mini sessions are over, offer your clients a keepsake mini accordian book. These are terrific gifts for grandparents and pretty much sell themselves. Using this quick & easy accordian template set, your design time will be kept in check, allowing you more time to focus on other aspects of your business. **Special thanks to Laura Kockelkorn for the images displayed in the product preview below**
When you deliver the final products to your client, be sure to thank them with this fabulous Thank You Card template set. Now you can add their wallet images on the right side, or if they choose not to order wallets, you could have some rep cards printed up and attach them instead. I would just use an exacto knife to slice a couple of slits for the cards/wallets to be held in place.
If you prefer a less grand gesture, you can opt to use just the referral cards alone. The same thank you message is offered. And you can customize the text to offer an incentive for your client to refer their friends to you for their own portraits. This is one of the most effective word-of-mouth advertising methods around and it is truly inexpensive too!
So that wraps up the new products for today. Have a happy hump day everyone!! 🙂